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Monese Brand Design
ABOUT MONESE
Monese is a Europe-wide mobile alternative to a bank, built for the striving families and mobile professionals that traditional banking has historically left behind.
I joined in September 2015 during the seed stage as sole product designer. Over the next eight years I shaped the product's design foundations and scaled a team of 19 designers across three countries — from early growth through to a fully fledged financial platform.
Key Achievements
I shaped Monese's core product experience end-to-end — onboarding and KYC, multi-currency accounts, payments, PFM, credit and BNPL, savings, and the physical card experience — and built the design team from one to nineteen across three countries.
I introduced the rituals that scaled craft and speed: design sprints, structured critiques, continuous research and a shared design system. Working closely with research, engineering, product and data, we moved key business metrics on growth, revenue and retention while lifting the quality of every surface.
Homescreen architecture
The problem:
As a user, I would like it to be easier to keep track of my finances.
Our solution:
By bringing our financial tools into the heart of the Monese experience, we keep users in control of their money day-to-day — and tailor the product more tightly around how they actually live, improving retention.
Useful insights, front and centre
We replaced the endless transaction list with a composition of focussed widgets — giving customers a clearer snapshot of their money and quicker access to the tools they use most.
Widgets on the homescreen
Balances, recent payees, spending insights, budgeting and savings — each surface now earns its place on the homescreen, with transactions still one tap away. The result is a screen that feels like a dashboard rather than a ledger, and a product that flexes to each customer's habits.
Sending payments
The problem:
Our cross-border customers need to make domestic and international payments across multiple currencies, covering a broad range of use cases in daily life.
Our solution:
A versatile payments platform: tap to pay frequent payees, find and pay people nearby, and send global foreign-currency payments across 13 currencies — plus standing orders, money requests, and transfers between your own accounts.
Pay nearby friends
Splitting a lunch bill, paying someone back for a coffee — the social side of money deserved its own surface. Using Bluetooth and location, customers can discover and pay whoever's in the room with them, without typing in an account number.
Feature highlights
Bluetooth discovery
Location-based
One-tap confirm
Expense splits
Request & send
13 currencies
Onboarding
The problem:
Customers across the 31 EEA countries need a banking service that doesn't depend on lengthy proof of address or credit history.
Our solution:
A fast, guided onboarding flow: ID document scan, a video selfie, and a choice of GBP, EUR or RON account. Pick a plan, order your debit card, and top up — all in a few minutes, from anywhere.
A plan that fits
At the end of onboarding, customers choose one of three pricing packages based on how they'll actually use the account — then order a card and make their first top-up to start using Monese straight away.
Three tiers, one journey
Pricing lived inside the onboarding flow rather than on a separate marketing page. Customers could compare plans in context, pick the one that matched their usage, and move straight into first use — no drop-off between sign-up and spending.
